I always fear asking this sort of thing... in Food and Beverage Posted January 26, 2011 Makes perfect sense but I would say I go to a number of high end places with labels like those. Here are a couple of examples: Stephen Pyles uses asterisks to indicate 'signature' dishes. Fearings says that a vegetarian menu is available on request. A number of others have no such labels. As a consumer, I know the difference between a Chili's and fine dining and I don't let a label on a menu define that for me but I do understand the desire to have a menu that is 'clean' without labels junking it up.